Tuesday, October 7, 2025

Critter Sticker Mania


If you were ever a member of the National Wildlife Federation in the USA, this sticker may look familiar to you. When I was a kid I got Ranger Rick's nature magazine, which was (and apparently still is) published by the NWF, and my parents subscribed to National Wildlife magazine. These stickers used to show up at our house a couple of times a year, mailed to us in perforated sheets. I think they were a bit like Easter Seals, meant to colorfully seal envelopes, probably with the hope that the recipient would make a donation.


When I was a kid I didn't write a whole lot of letters, but I did keep a journal. So I commandeered the stickers and from 1979 to 1983 or so, I'd put in one per journal entry as long as they lasted -- or rarely a whole collection of them, as above. (In that case I probably got sick of having them hang around and wanted to use them up!)

I recently thought I'd make a post out of them, so I got out my scanner and my journals and scanned these examples. In my memory I used them almost every day that I wrote, but I now see that I only used them for a couple of months per year, I suppose until they ran out.

I wish I knew more about them and their origins. Apparently the NWF used to sell albums so that the stamps could be mounted as a collection, with supplemental information about each species -- you can still find these annual albums, as well as loose sheets of wildlife stamps, on eBay and Etsy. They go back many decades, to the 1940s and 1930s.


I tried to occasionally lend some humor to the situation -- like providing a "distant view" of this red oak, with my not-to-scale pet turtle Stunky standing beneath it exclaiming "yowza!" Stunky was a constant presence as a character in my childhood journals.


I wonder who the artists were who created these paintings, and how works were chosen to appear on stickers. Was there a public contest? Or did the NWF contract with a regular group of wildlife artists to produce them? Did some paintings get rejected? I wonder what they looked like?


I subscribed to "Ranger Rick" for six or seven years, I think, and I kept them all in a huge stack in my closet. I remember my oldest issues were from 1974. I'm sure that magazine was hugely responsible for helping me develop some sense of appreciation for nature, but of course I eventually outgrew it and as a teenager I threw them all out.


But thanks to journaling, I still have the stickers! I'm sure I especially liked the ones with a Florida theme, but they could feature almost any critter, plant or fungus from any corner of the country. Mushrooms, plants, trees, fish, invertebrates, mammals from land or sea -- pretty much anything could appear on them.


Even teasels -- which as you all know we now have in our garden here in London. Who knew, when I stuck that sticker in my journal in February 1981, that 44 years later I'd be gardening with teasels in the United Kingdom?! Life takes us down some strange paths.

19 comments:

  1. Looking at the top sticker, I notice that they have at least eighteen months in an American year. Can you remember what the extra months are called? I suspect that The Great Peacemaker may want a month named after him when he reaches his eightieth birthday next June but I would rather set a pack of American badgers on him and laugh as he squeals, "Yowza!" like a pet turtle.

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  2. Great art. I love that you have all these. I do remember a number of them.

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  3. Those are beautifully detailed illustrations.

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  4. Some great memories of things past. For some reason the Ranger Rick collection sounds interesting to me. Maybe Rick was often in forests where there was lots of wood.

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  5. Th stickers are so pretty. Lovely mementoes from your younger days.

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  6. I just love that you knew teasels when you were a kid through the magazine. Carson and Cam get Ranger Rick. I don't know if they still have the stickers though. I'll have to ask next time! The art on them is really quite beautiful.

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  7. Our household had a Ranger Rick subscription until maybe five or so years ago when my youngest finally decided she had outgrown them. I don't recall if she got any stamps out of the subscription though. If she did, I haven't seen them anywhere. My eldest however, always commandeers any stickers that come in the mail and uses them in her journals.

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  8. What a lovely collection, such care and detail. Good for you to keep them.

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  9. The graphics are really good, great way to learn and remember.

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  10. What a sweet memory, Steve. Here's an article about those stamps that came from the National Wildlife Federation. "The collection comprises over 3,000 small-scale watercolors by 146 artists and represents over 1,000 species from all regions of the country." Here's the link: https://artsandculture.google.com/story/zAXB3ZiUdpIeug

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    1. Thank you so much for finding that! Leave it to a librarian, LOL! I'll have to write a little followup based on that article.

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  11. Funny - I was thinking the other day about sending a subscription of Ranger Rick to our twin grandgirls, so yes, it's still around.
    And even though I've probably never encountered one, I love the name of teasels. Wouldn't that be a great name for a pet or a Dickens-type character in a book.

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  12. I remember "Ranger Rick" and those stickers look very familiar to me. What a great post! I can't tell you how much I love Stunky and his "Yowza!" That is exactly something my brother would have done. Is it okay to say that I adore Young Steve?

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  13. I ordered Ranger Rick for my youngest granddaughter's birthday last summer.

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  14. It's amazing the artistry that went into making those stickers.

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  15. The stickers seem familiar to me but I don't think my parents were ever members nor I as an adult. If I was I don't remember but the stickers are wonderful little works of art.

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  16. Codex: It's great how we are inspiring eachother. Thank you for sharing these. We had something similar through wwf I think. There was a call for artists to submit their work for national stamps, so maybe the nwf did something similar. Noticed that the artists name is not on them.

    I collected stamps that came in a pack. Wish I had them still. It's interesting that your journal just has them stuck in while I remember putting my stamps in by country and species. Flowers and polar bears. Gasp. Talk about type A... still envious you saw the peter beard exhibit.

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  17. The NWF original stickers must be highly collectible. They are lovely small pieces of artwork.
    I do not recall getting stickers inside any of my childhood subscriptions.

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  18. Codex: Might be of interest. I once looked into submitting; back then they asked for a portfolio of several, which one didn't get back. The artwork is paid but they keep the copyright.

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